Marketing Strategic Manager (Retail)

Are you a visionary marketing leader looking to make a significant impact in the retail industry? Pharos Indonesia is seeking a dynamic Marketing Strategic Manager (Retail) to lead our retail marketing initiatives and drive brand growth across our network. In this pivotal role, you'll develop and execute strategic marketing plans, leverage digital marketing tools like Google Ads and Meta Ads, and collaborate with cross-functional teams to enhance customer engagement and sales.

Based in Jakarta Selatan, you'll join a forward-thinking team at Pharos Indonesia, a leading player in the retail sector. With a range of 100+ stores nationwide, we offer a dynamic and innovative work environment where your ideas and strategies can make a real difference. This is your chance to shape the future of retail marketing and grow with a company that values innovation and excellence.

📋 Tanggung Jawab Pekerjaan

• Develop and implement strategic marketing plans to drive brand growth and enhance customer engagement.
• Leverage digital marketing tools such as Google Ads and Meta Ads to optimize marketing campaigns and reach target audiences effectively.
• Analyze market trends and consumer behavior to inform strategic decisions and improve marketing performance.
• Collaborate with cross-functional teams, including sales, product development, and customer service, to align marketing efforts with overall business objectives.
• Monitor and report on key performance indicators (KPIs) to measure the success of marketing initiatives and make data-driven decisions.
• Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve marketing strategies.
• Lead and mentor a team of marketing professionals to ensure high performance and achieve organizational goals.
• Build and maintain strong relationships with key stakeholders, including retailers, suppliers, and industry partners.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 8 years of experience in marketing, with a proven track record in strategic marketing roles.
• Proven experience in developing and executing successful marketing campaigns across digital and traditional channels.
• Strong understanding of digital marketing tools and platforms, including Google Ads, Meta Ads, and other relevant tools.
• Excellent analytical and strategic thinking skills, with the ability to analyze market trends and consumer behavior.
• Proven ability to lead and mentor a team of marketing professionals.
• Strong communication and interpersonal skills, with the ability to build and maintain relationships with key stakeholders.
• Proficiency in English, both written and spoken.

🛠️ Keahlian

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